Ubushinwa bwambukiranya imipaka e-ubucuruzi bwihuta gufata isoko ryizindi mbuga za e-ubucuruzi muri Afrika

Mu myaka itanu ishize, 95% by’ibihugu byo ku mugabane wa Afurika byasigaye inyuma mu gutanga serivisi za interineti ku isi hose, ariko mu myaka ibiri ishize, ibihugu birenga icumi bya Afurika birifata.Ubu umugabane wa Afrika wose wa enterineti urenga 50%.13. Byongeye kandi, imishinga myinshi ya interineti na e-ubucuruzi iratera imbere, kandi hariho amasosiyete arenga 500 yanditswe kuri e-bucuruzi.Muri byo, muri Afurika y'Iburengerazuba hari urubuga rwa e-ubucuruzi burenga 260.Hariho byinshi.Biteganijwe ko mu 2025, amasosiyete menshi ya interineti hamwe na e-ubucuruzi bizashyirwa ku isoko ry’imigabane rya Johannesburg （JSE） muri Afurika yepfo.Hazabaho kandi amasosiyete menshi ya enterineti yanditse i New York, muri Amerika.Binyuze mu bitangazamakuru byo mu mahanga byasesenguye Afurika yose Iterambere rya e-ubucuruzi ku mugabane wa Amerika riratanga ikizere.

Iyi mibare nigisubizo cyiterambere ryambere ryibikorwa remezo bya interineti mubihugu birenga icumi muri Afrika.Muri byo, Afurika y'Epfo ifite iterambere rya e-ubucuruzi rikuze cyane, kandi amasosiyete akomeye ya e-ubucuruzi ni muri Nijeriya, Gabon, Kenya, Misiri, Gineya ya Ekwatoriya, Maurice, Gana, n'ibindi. Ibihugu byose bifite urubuga rwa e-ubucuruzi kuri interineti. guhaha.Uyu munsi, dusangiye incamake ya e-ubucuruzi muri Repubulika ya Gana ； mu mijyi minini ya Repubulika ya Gana, umurongo mugari wo hejuru kandi wifashishije umurongo wa interineti wihuse biroroshye kubisaba, kandi ikiguzi cya Broadband cyashize imyaka ibiri Data na mobile traffic data nibyiza kuruta mbere.Iyi politiki yibanze ifite umuvuduko mwinshi wo kwiyongera kumubare wa enterineti.Muri Gana hari miliyoni 15.7 bakoresha interineti, kandi abarenga 76% muribo bakoresha interineti byibuze rimwe mubyumweru.Abakoresha urubuga rwo muri Gana bakoresha ibikoresho bigendanwa kuri enterineti birarenze cyane urwego mpuzandengo rwa 96% byibindi bihugu byo muri Afrika.

Porogaramu zizwi cyane kumurongo ni whatsapp, facebook, na YouTube.Babiri ba mbere bafite 93% yububiko bwa terefone.TikTok nayo iratera imbere byihuse muri ibi bihugu.Kwishyiriraho muburyo bwimibereho nimyidagaduro biza kumwanya wa mbere mububiko bwa porogaramu.Nyamara, urutonde rusange rwa porogaramu zo guhaha rushobora no kwinjira muri batanu ba mbere ； ubu, porogaramu igendanwa ya TospinoMall yambukiranya imipaka ya e-ubucuruzi yinjira mu byiciro bitanu byambere byo guhaha muri Gana.Uru rubuga rwa e-ubucuruzi rwateguwe kandi rwubatswe n’abashinwa rusohoka mu Kuboza 2019. Iri vugurura ryatangijwe ku mugaragaro muri Werurwe 2020, rishingiye ku nganda zikomeye zo mu Bushinwa zigurisha ibicuruzwa by’Abashinwa kuri platifomu ku bwinshi.Ibicuruzwa byujuje ubuziranenge kandi bihenze cyane mubushinwa biramenyekana cyane mubihugu byose byo muri Afrika.Abagurisha baturutse mu bihugu byombi n'Ubushinwa barashobora kwinjira no gufungura amaduka.Ihuriro rifite gahunda yo gufungura imbuga muri Nijeriya, Kenya, na Angola muri uyu mwaka.

34% byabaguzi kumurongo gusa mubihugu nka Kenya, Nijeriya, na Gana byaguze ibicuruzwa cyangwa serivisi kumurongo, biri inyuma ya Afrika yepfo.Turashobora kuvuga ko bikiri mu ntangiriro, kandi imbuga nkoranyambaga zateye imbere cyane, abaturage barenga 56%.（Yigenga yimyaka） Hamwe na konte ikora kuri Facebook, hafi 13% byamasosiyete yo muri Gana atezimbere imiyoboro ya e-bucuruzi.Birashobora gusesengurwa ko amasosiyete menshi yo muri Afrika atitabira cyane kugurisha e-ubucuruzi bwibicuruzwa, bityo irushanwa rikaba rito, kandi hariho gahunda yo kumenyekanisha ibicuruzwa Kugurisha iki gihugu cyangwa ibindi bihugu bishobora gukoresha neza TospinoMall Ubushinwa-Afurika imbuga za e-ubucuruzi bwambukiranya imipaka.Ifite ibyiza byo kwubaka ibikoresho byaho, kugemura byihuse, no kubika.Amafaranga afunguye kubitangwa atanga abakoresha bashya bafite ikizere kinini kumasoko ya e-ubucuruzi., Rero irashobora gufata byihuse umugabane wisoko ryizindi mbuga za e-ubucuruzi.